Here’s where you get a ton of my free content to help keep you inspired as you build and grow your digital business. If you are looking for personal stories, a journey into self-development, some self-help content for storytelling, then you are welcome to my mind.
The headline in your landing page copy is your marketing arrowhead. Sharpening it is non-negotiable. Writing a punchy headline isn’t the same as lying to grab traffic. When writing your headline, think about this: What outcome am I promising my buyer? Does it match...
Working from the Hospital hallway… This is my life as an Entrepreneurial Copywriter. My wife is about 8 months pregnant. And I can’t wait to meet our baby. This is not how the journey started for me. I was scared and anxious and some days, I still have worries. I...
Have you recently nursed the idea of creating an email course, again? Yea. I know this is not the first time you had the thought without taking action. The fear of how complicated the process could be shouldn’t stop you. Especially if you’ve grown expertise in...
A lot of times young people in their twenties and thirties confuse unemployment with self-employment. Just because you have a dream in your head doesn't mean you are self-employed. It is difficult to get to terms with how difficult life becomes when you are...
One of the business thought leaders I admire a lot is Gary Vaynerchuk. And for a while now, he has been teaching about this idea of working harder than your employees. It makes sense. Because owning a business is a selfish decision and joining a business is also a...
For a lot of business owners, copywriting is just one of those buzzwords out there that they don't understand. Maybe you've seen adverts about using the services of a copywriter to grow your business but you don't know how that works. In this blog, I have decided to...
If you own a business that, I believe, you hold dearly, then you probably choose your team carefully. As you plan to grow teams and processes, there's a lot of damage you do when you hire copywriters with a plan to cheat. Brief-packing is one of the major ways...
Throughout the lifespan of a business or your career as a business person, you’ll need to talk to people about your product. A quote I read recently hit me. The writer said, “your first investor is your customer”. When we think about people to convince about raising...
There’s this myth in Nigeria and parts of Africa that some women have the Midas Touch. The myth propounds that even if a poverty stricken man can only just marry a woman, his fate would be reversed
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