If you own a business that, I believe, you hold dearly, then you probably choose your team carefully. As you plan to grow teams and processes, there's a lot of damage you do when you hire copywriters with a plan to cheat. Brief-packing is one of the major ways...
THINK BOX
Here’s where you get a ton of my free content to help keep you inspired as you build and grow your digital business. If you are looking for personal stories, a journey into self-development, some self-help content for storytelling, then you are welcome to my mind.
Copywriting is Your Business Pitch to Customers
Throughout the lifespan of a business or your career as a business person, you’ll need to talk to people about your product. A quote I read recently hit me. The writer said, “your first investor is your customer”. When we think about people to convince about raising...
Zainab Haruna’s Midas Touch and the Soup N Stew Empire
There’s this myth in Nigeria and parts of Africa that some women have the Midas Touch. The myth propounds that even if a poverty stricken man can only just marry a woman, his fate would be reversed
A Medical Doctor’s Dyslexia Journey and Healthcare Solutions in Nigeria
by Dr. Daniel Afolayan. Daniel, you are weird! I am used to being described this way. Though I protest each time I am called weird, but I knew I struggled with weaknesses not many people had. Even all through Medical School, this struggle followed me. I never had a...
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