Here’s where you get a ton of my free content to help keep you inspired as you build and grow your digital business. If you are looking for personal stories, a journey into self-development, some self-help content for storytelling, then you are welcome to my mind.
Before TikTok came into the picture, many small business owners relied on Google and Facebook ads to grow their reach. Organic traffic and audience engagement were difficult and expensive. That all changed with TikTok. According to Oxford Economics, over 7 million...
Over the past few years, the dynamics of social media have drastically shifted, leaving businesses struggling to maintain visibility and sales using organic traffic. While platforms like Facebook, Instagram, and Twitter have long been vital channels for organic...
In the world of business, staying visible and viable takes some effort and mastery. People’s admiration is a valuable asset for growth. However, our complexities as social beings create conflicting desires. Therefore, it's possible to admire someone for a particular...
I’ve recently had a strong urge to rebrand and redesign my website. Around this time every year, I get that itch. It’s like since I have all these skills now, it doesn’t take me so much to do it, so why not? I think I’ll do it on the night between 31st December and...
The headline in your landing page copy is your marketing arrowhead. Sharpening it is non-negotiable. Writing a punchy headline isn’t the same as lying to grab traffic. When writing your headline, think about this: What outcome am I promising my buyer? Does it match...
A lot of times young people in their twenties and thirties confuse unemployment with self-employment. Just because you have a dream in your head doesn't mean you are self-employed. It is difficult to get to terms with how difficult life becomes when you are...
The University education system doesn’t prepare you for life after school. A lot of young folks develop a distaste for competition. The harsh truth is that many young graduates think that: Their score is going to land them a job. They’ve learned everything. They’ve...
For a lot of business owners, copywriting is just one of those buzzwords out there that they don't understand. Maybe you've seen adverts about using the services of a copywriter to grow your business but you don't know how that works. In this blog, I have decided to...
It's my birthday today and another opportunity to celebrate birth. In the past three decades and a year, I have had the opportunity to speak with and work with people who've shared their dreams unreservedly. Some shared with me as clients, others as friends, and...
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