The Internet has revolutionized business, offering unparalleled access to markets and opportunities for bootstrapping your success. The concept of bootstrapping comes from pulling yourself up by your bootstraps. This idea is believed to have been popularized by...
THINK BOX
Here’s where you get a ton of my free content to help keep you inspired as you build and grow your digital business. If you are looking for personal stories, a journey into self-development, some self-help content for storytelling, then you are welcome to my mind.
I am a Man Now
The Sun was setting and my wife was still sitting on a mat in her grandmother’s yard. I felt like I was waiting for her to be released from punishment—like she had done something wrong by marrying this Yoruba man from Nigeria. Half of the customs were strange to me...
The Decline of Organic Reach on Social Media: What It Means for Businesses and How to Adapt
Over the past few years, the dynamics of social media have drastically shifted, leaving businesses struggling to maintain visibility and sales using organic traffic. While platforms like Facebook, Instagram, and Twitter have long been vital channels for organic...
Master the Art of Writing Product Descriptions with This 9-Step Template
Writing product descriptions can be a tad scary, often holding potential business owners back from sharing their amazing products with the world. If you’re looking to boost your income and expand your reach, it’s time to face your fears. Mastering this skill is...
Rethinking Admiration in Business: How to Stay Visible and Viable with Caution!
In the world of business, staying visible and viable takes some effort and mastery. People’s admiration is a valuable asset for growth. However, our complexities as social beings create conflicting desires. Therefore, it's possible to admire someone for a particular...
Writing Feeds Me: Freelancing, AI Content, and Adapting to Change
In my last post, I mentioned briefly that I wasn’t much of an ambitious kid. Yet, today, I’m a top-rated freelance writer and a decorated researcher. At 33, writing feeds my family, and I wonder if AI’s going to make us starve. A few days ago, I received a message...
Marketing Lies: My Website Needs a Redesign or Something!
I’ve recently had a strong urge to rebrand and redesign my website. Around this time every year, I get that itch. It’s like since I have all these skills now, it doesn’t take me so much to do it, so why not? I think I’ll do it on the night between 31st December and...
Instead of LYING on Your Landing Pages, fix your HEADLINES.
The headline in your landing page copy is your marketing arrowhead. Sharpening it is non-negotiable. Writing a punchy headline isn’t the same as lying to grab traffic. When writing your headline, think about this: What outcome am I promising my buyer? Does it match...
Business Growth Hack: Always Choose the Entrepreneurial Copywriter
Working from the Hospital hallway… This is my life as an Entrepreneurial Copywriter. My wife is about 8 months pregnant. And I can’t wait to meet our baby. This is not how the journey started for me. I was scared and anxious and some days, I still have worries. I...
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