One of the biggest opportunities to lead for me has been in the literary community. After launching cfwriterz.com, the team has grown in leaps and bounds. We have fought through tough times and realized how important our role is as…
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Book Review: James Clear’s “Atomic Habits” – Gideon Chukwuemeka Ogbonna
Imagine a young boy in a race. He is taking quick strides, his heart pulsating more than normal, air beating against his face. His eyes are fixed only on the finished line. He cares about nothing else, not even the…
Opportunities from Major Disruptive Changes Caused by Social Distance in 2020.
You know, a friend just posted “slay queens, how market?” The assumption is that a slay queen trades her body for money. The virtual networks and digital market has always been mystified by assumptions like this. Running an Instagram brand…
Book Review: Alibaba, The House Jack Ma Built or Jack Ma, The Man Alibaba Built? – Gideon Chukwuemeka Ogbonna
Numbers can easily get boring. I’m often lost during the business segment of the news. Often lost in the sea of shares, stocks, market capitalization, opening price, closing price, and a host of other financial jargon. However, by exploring the…
COVID-19 SURVIVAL: Your Business Will Stay Afloat in Lockdown
In a period of crisis, communication is everything. A lot of businesses are concerned about surviving lockdown and isolation as COVID-19 gives the world a shakedown. Governments all over the world are reprioritising spending to focus on health, security and…
Thought Leadership: How TEDx University of Pretoria Evolved with Emmanuel Adu-Awuku (Ghana)
In this episode, I interview Emmanuel Adu-Awuku about his role as the first Chairperson of TEDx University of Pretoria. He demonstrates his passion through a disruptive mindset, networking capacity, the academic space, and how a love for Africa’s ideas need…
Thought Leadership: How TEDx University of Pretoria Evolved with Emmanuel Adu-Awuku (Ghana)
In this episode, I interview Emmanuel Adu-Awuku about his role as the first Chairperson of TEDx University of Pretoria. He demonstrates his passion through a disruptive mindset, networking capacity, the academic space, and how a love for Africa’s ideas need…
Seducing Clients with the New Mailerlite Rich Text Editor.
Are you planning on Valentine’s day tricks for your lovers? Why not do something for your business that might just get you more clients and lovers? Here’s a cool way to celebrate with a customized rich-text email to several love…
Opinion: Is Africa Investing in Religion at the Expense of Basic Housing & Feeding?
A few months back the UAE cancelled the issuing of 3 months tourist visas to Nigerians. You have either the 1month, 96 hours or 48-hour visas.
Trending Marketing Strategy: Case Study, The Tony Elumelu Foundation Influencer Network!
Today I got an email from the Tony Elumelu Foundation (TEF) that I was now a part of their Influencer Network. The intro went like
Writing Newsletters: Email Marketing for Noobs
You may have read about content marketing and brand promotion on this blog. It’s possible you really want to know how to get this thing up and running!
Silence is Bad Marketing Strategy for Small Businesses using Digital Platforms
I don’t think people who work silently are any better than those who don’t. The power of storytelling is not limited to the way it makes people feel. It also affects how effectively you capture your market share. In “How…
Financial Planning; The New Year Saving & Hoarding Rush
I noticed a lot of people making financial plans for 2020. A lot joining savings groups, opening fresh piggvest accounts and what nots.
How to Build A Magnetic Brand Using Content Marketing
Many business owners don’t understand how content marketing can help them make more money. They think advertising should
A Complete List of Writing, Editing & Publishing Hacks in 2020.
3 Fail-Proof Pathways to Authorship in 2020. So you’ve always wanted to publish a book but you don’t know how to write well, or you suffer Writer’s block?
2019/20 A Personal Story: Taking a Leap of Faith Works Miracles
Let me tell you the little I know about how faith works. In 2017, I arrived South Africa for my masters with just R1, 000.
How to Write Personal Business Brand Stories for an Executive Target Market
It’s late afternoon, and a small business owner has sent a brief. There’s an email notification that provides a preview of work.
7 Emotions that Can Inspire Your Best Stories
A lot of writers complain about not having the inspiration to write. This could mean several weeks, months and years of producing nothing.
Opinion: Nigeria’s Anti Social Media Bill is Hate Speech.
Following the outrage on the internet about the Anti Social Media Bill. I decided to write a letter to Sen. S. Basiru, who is representing Osun State,
Learn Market Tricks that Most Writers Don’t Know!!
How many times have you heard that your writing sucks? Maybe you even say it to yourself, “My writing sucks! I’m never going to make it big!”